How to Polish the Apple?

by Jon Rettinger | January 27, 2013

Apple had a rough week last week following its latest quarterly earnings. The question now is what it can do to recover.

Despite making $13.1 billion in profits last quarter, Apple missed its estimates and it paid the price in the form of a massive sell off of its stock that saw it fall from $514.11 a share to $439.88 in just two days. There is no doubt that the company is still selling a lot of products – both iPhones and iPads were up over the comprable quarter from last year – but the shine is definitely coming off all of that aluminium.

Can the company recover? We have a few ideas on how it might do so. Let us know what you think in the comments below.


Jon Rettinger

Jon, perhaps best known by his YouTube alter ego Jon4Lakers, has a love for technology that can never be quenched, no matter how hard he tries. If...