Here is the biggest case of “coulda, woulda, shoulda” I’ve seen in quite some time.

Ubisoft North American President Laurent Detoc thinks that Watch_Dogs “could have” been the best reviewed game on next-gen platforms, and he went into great details with IGN explaining the controversial delay of a game that was long hyped as a day one title.

“I think one of the fascinating things about this industry is that you can go from genius to idiot in an extremely short time frame. These are some of those moments, where you’re riding sky high on Watch Dogs or Rayman, and then suddenly you have to break it to the outside world, and sometimes even convince the inside people. Not everybody agrees. You have to say, ‘this is in the best interest of the product, to do this,’ because at the end of the day we’re going to be able to do this extra fine tuning.”

Then he dropped this little quip, stating confidently “I actually believe that Watch_Dogs could have ended up being the best-rated game on next gen if it came out at launch.”

However, ultimately is was Rockstar North and the designers behind Grand Theft Auto V who provided the final stake in Watch_Dogs‘ delaying decision.

“We wanted it to be even higher. The whole package is there already. But without sending them too many flowers, the guys at Rockstar have showed us again that if you make a 96-percent game, people will come.”

The delay pushed the game into next year, and Ubisoft will never know if it could have taken on the best reviewed next-gen launch game, FIFA 14, and its Metacritic score of 88. Either he’s aiming for that score, or he believes that Watch_Dogs also has the umph to take on Super Mario 3D World and its 94 Metacritic score.

Detoc’s wording  raises some troubling questions on the quality of Watch_Dogs, though. He says that a 96 is what he’s aiming for, but when you start giving quips like “We know it’s not where we want it to be. Can it get there? What will it take to get there? That’s why it takes a longer process,” you’re not exactly inspiring confidence in your game.

Watch_Dogs has been one of the biggest stories leading up to the next-gen consoles. One can only hope that Ubisoft can get it to “where we want it to be” in the coming months. It has been delayed to Q2 of 2014, and it will be released for PlayStation 3, PlayStation 4, Xbox 360, Xbox One, Wii U, and PC.

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