Lenovo

Motorola is making the same mistake that almost put it out of business

Motorola is making the same mistake that almost put it out of business

Justin Herrick

Too many products, too little differentiation. Ever since Lenovo purchased the company, Motorola’s reverted back to its old ways. The lineup is oversized and doesn’t have a specific identity. It’s the very same problem that Motorola ran into several years ago until Google made a brand-saving acquisition. This time, there’s no one that can save Motorola but Lenovo. And there’s no reason...