Exclusive: This may be the Fitbit Versa 2, coming in four gorgeous colors
Fitbit is expected to launch its new Versa 2 smartwatch in the next few weeks, and today we can exclusively reveal the four colors that it'll launch in.
Fitbit
Fitbit Versa is (another) stylish smartwatch for everyone
Fitbit thinks smartwatches still deserve your attention despite lacking innovations, so on Tuesday, it announced the Versa. It’s a smartwatch that stays true to the company’s health and fitness identity but widens appeal with a more neutral design. The Versa resembles something men, women, and children would use rather than just people at the gym. Along with a modern design, Fitbit is...
Fitbit's Apple Watch competitor gets a release date
The Fitbit Ionic is almost ready for your life’s daily activities. On Monday the company shared when its very first true smartwatch will be released in the United States. Fitbit is making the announcement of the release date as Apple recently brought its Apple Watch Series 3 to the market, putting pressure on the health and fitness brand to move things along. The Ionic will be...
Pebble explains the future of its smartwatches
Pebble, following news of an acquisition by Fitbit, said it was cutting all manufacturing of smartwatches and issuing refunds to Kickstarter backers. It seemed pretty plausible that Fitbit was taking over and shaking its hands clean of Pebble’s hardware entirely. After all, the company said it’s dropping product support for all models. Now Pebble says it can promise your Pebble...
Fitbit shouldn't waste its money buying Pebble
Fitbit is reportedly in the process of acquiring Pebble, according to The Information. A second report from TechCrunch suggested Fitbit is willing to pay between $34 million and $40 million for the smartwatch maker. That’s a far cry from a $740 million bid that watchmaker Citizen reportedly made for Pebble just last year. Fitbit shouldn’t waste its money. A source speaking to ...
Exclusive: First images of Fitbit Charge 2 and Fitbit Flex 2
Fitbit has at least two new products coming down the pipeline, including the Fitbit Charge 2 and the Fitbit Flex 2, and we have images of both new products. The Fitbit Charge 2 will succeed the Fitbit Charge and, as the images above suggest, it features a larger display for viewing important health data. The Fitbit Charge 2 also ups the ante with the inclusion of new PurePulse heart-...
Fitbit heart rate trackers "highly inaccurate," research finds (Update)
The problem with wearables these days is simple: if the information they’re relaying to you isn’t accurate, they’re basically useless. That appears to be the case with the heart-rate monitors on Fitbit products, which were recently tested by California State Polytechnic University. The school found, according to CNBC, that heart rates were sometimes off by as many as 20 beats per...
Fitbit Blaze review: Pricey novelty or perfect companion?
The Fitbit Blaze cracks the fitness tracker market with a $200 price tag and interesting list of features.
Study finds smartphones are just as accurate as wearables for fitness tracking
If you have a modern smartphone, you may not need a dedicated wearable for fitness tracking. A new study has found that mobile apps can be just as accurate as smartbands when it comes to tracking physical activity. Led by researchers at the Perelman School of Medicine and the Center for Health Incentives and Behavioral Economics at the University of Pennsylvania, the study tested 10 of...
Microsoft Dives Head First Into Health With $199 Fitness Tracker
Microsoft's first modern wearable is here, and just as we expected, it has its sights firmly set on keeping you fit. It's called the Microsoft Band, and it tracks everything from steps, heart rate, calories burned, and even the length of your strides. Priced at $199, Microsoft Band works alongside Microsoft Health, a new health platform that compiles and analyzes all of your health and...