Additional Airlines Add Support For Apple's Passbook, Just in Time for the Holidays
Passbook has its merits, but it'll only flourish if companies believe in it and take advantage of what it has to offer. There's been relatively muted adoption so far, with support coming from Fandango, Starbucks, Walgreens — the usual suspects — while MLB slowly moves toward the digital age. But I think, once everyone jumps onboard, the airline industry in particular, Passbook will have...