Yes, Activision is still a huge massive chunk of the video game industry that we can't seem to get away from. The financial reports from its first quarter of 2014 are of course off the charts, but a single piece of information stands out more so than the rest of the flashy numbers: Skylanders is now Activision's most successful "video game" franchise. I use quotes because much of that money is not generated through games, but rather, toys.
During its earning calls, Activision confirmed that Skylanders: Swap Force had made them more money than Call of Duty: Ghosts. Activision Publishing CEO Eric Hirshberg revealed the numbers, putting Skylanders at a whopping $2 billion in revenue after it sold 175 million toys.
I suppose that selling cheap collectible toys alongside games has proven to be a massive success. Will we be seeing Call of Duty toys in the near future? Probably not, but despite no longer being number one, Hirshberg also stated that Call of Duty was still the best selling franchise on the PlayStation 4 and Xbox One. Who says being number one is the most important thing anyway?
Activision pulled in $1.11 billion for its first quarter of 2014, far surpassing the $885 million it had expected to make. Activision CEO Bobby Kotick credited Blizzard's performance with World of Warcraft, Diablo 3, and Hearthstone for the unexpected bump. However, the figures are down from the previous year when it has made $1.32 billion.
Despite the drop, Activision clearly thinks it has a few winners on its hands with Destiny and Call of Duty: Advanced Warfare because it has raised its projected earnings to $4.22 billion for the entirety of the 2014 fiscal year.
But seriously, Skylanders. That's impressive.
Win an iPhone, iPad and Apple Watch with the Reader's Choice giveaway!
What's the best phone of 2019? Is it the iPhone 11 Pro, Pixel 4 or OnePlus 7T? What about the best laptop, games console, tablet and more? Vote NOW in the Reader's Choice awards and win BIG in time for the holidays!
Here are the best products from IFA 2019!
Here are the products announced at IFA 2019 that were worthy of our Best of IFA 2019 awards. Also featuring MrMobile's single best product at the show!
Pixel 4 hands-on videos reveal all, including new 'Screen attention' mode
The Pixel 4 leaks continue to be fierce. Most recently, three hands-on videos showcasing the Pixel 4 in all of its glory have been uploaded to YouTube.
Break open a Loot Llama to find these gifts for Fortnite fans
Get your fortnite loving friends and family these awesome gifts. They will love you and emote for you. If you don't what that means, ask them and they'll show you.