Nintendo of America is about to embark on a major change. President Reggie Fils-Aime announced that he is stepping down and will retire April 15.

Fils-Aime joined Nintendo in 2003 as executive vice president of sales and marketing before catapulting to the public spotlight with his introduction at E3 2004 proudly stating, "My name is Reggie, I'm about kickin' ass. I'm about takin' names. And we're about making games." By 2006, he was promoted president and chief operating officer and over saw Nintendo's tumultuous run with the Wii U before turning things around with the massive success of the Switch.

"I really appreciate everything Reggie has done for Nintendo," said Shuntaro Furukawa, President of Nintendo Co., Ltd. "Inside and outside our company, Reggie is known as an exceptional leader. We are grateful that he is leaving the business in good shape with strong momentum. While we will miss him and we wish him the very best in his retirement, we are also pleased to have such an able successor ready to step into that role. Doug Bowser and the rest of the team will ensure a seamless transition and continued momentum for Nintendo."

"Nintendo owns a part of my heart forever," Fils-Aime said. "It's a part that is filled with gratitude – for the incredibly talented people I've worked with, for the opportunity to represent such a wonderful brand, and most of all, to feel like a member of the world's most positive and enduring gamer community. As I look forward to departing in both good health and good humor, this is not 'game over' for me, but instead 'leveling up' to more time with my wife, family and friends."

The departure of Fils-Aime will leave a big void at Nintendo, but they'll try to replace with with the aptly named Doug Bowser.