When it comes to making flexible screens a reality, LG is already leading the way with the G Flex 2. It turns out we’re still just scratching the surface of what’s really possible, and future LG devices could be truly flexible thanks to a new all-plastic type of display.

Here’s the deal. Even the plastic OLED found in devices like the G Flex 2 still include some glass in their design, which keeps them from really flexing more than a few degrees. Moving forward, LG will offer an alternative that can bend in any direction without any risk of breaking. The one issue with this technology is that the new screens aren’t as efficient, and don’t show the most accurate colors. As a result the first flexible devices might not boast the same high-quality displays we’re used to seeing on new flagship phones and tablets.

Still, LG is moving forward with plans to mass produce the first flexible all-plastic displays this July. That means we may see the first truly bendable smartphone hit the market by late 2015. More likely, the technology could show up in the LG G Flex 3 next Jan. at CES 2016, offering the company another chance to steal the show with a flashy new handset.