LG has gotten official with the LG Optimus Sol, also known as the LG-E730. The Gingerbread handset is slated to make its way to Europe in mid-September followed by Central and South America.

So where did it get a name like Sol? According to LG the handset has a high-clarity 3.8-inch “Ultra AMOLED” display that is “easy to see even in bright and sunny conditions.”

“The Optimus Sol stands out from its competitors as the most affordable 1 GHz Android smartphone with an AMOLED display,” said Dr. Jong-seok Park, President and CEO of LG Electronics Mobile Communications Company. “By introducing a no-nonsense phone that boasts one of the best displays on the market, we think we have a real winner for consumers looking for a subtle but visually stunning phone.”

The phone also has a new “idle-based power management system” that LG claims will help boast battery power by 20-30%, as well as a Dark UI mode that utilizes less white light for improved battery life.

All that and a 5-megapixel built-in camera make the Sol appear to be a pretty solid mid-range handset offering for Europe. What do you think? Is the Sol pocket-worthy?