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Earlier this week HTC sent out invitations for an upcoming event with an emphasis on photography. At the time we guessed the company might be preparing to unveil a new selfie-focused smartphone—maybe with a front-facing Duo Camera—but a new report from Bloomberg claims HTC will use the event to elbow its way into a new product category.

The Taiwanese company is reportedly developing a smartphone camera accessory that's somewhere between Sony's QX lineup and a GoPro. According to one inside source HTC will unveil a "tube-shaped" camera with a wide-angel lens and a 16-megapixel sensor. The rumored accessory will use Bluetooth and Wi-Fi to sync with your Android or Apple device.

Bloomberg's source also claims the company will unveil a new selfie smartphone for taking self portraits with a souped-up front-facing camera. As for HTC's rumored Android Wear smartwatch, the latest word is that we won't get an official look at the wearable device until early next year. So don't expect to see an HTC watch unveiled at next month's event.

HTC's camera resolution has been a weak point in the company's last few flagship phones. Despite a few clever photography tricks the One and the One (M8) fail to offer the same resolutions found on competing handsets from the likes of Samsung, Sony and Apple. Now it looks like HTC is finally getting ready to step up its camera game, and we can't wait to see what the company has in store.