Google introduced the Pixel in October 2016, marking its official move into mobile devices. More than a year later, the Pixel and its sequel, the Pixel 2, have yet to catch on the way Google hoped. According to IDC’s research director Francisco Jeronimo, Google sold only 3.9 million Pixel devices in 2017.
That figure is nothing more than a footnote when compared to the iPhone—Apple sold 77.3 million iPhones in 2017. But it is a sign of growth for Google, even though it is by very small increments. Google’s market share went up from 1.8-percent to 2.8-percent last year.
Sales numbers wise, the Pixel isn’t setting the world on fire, but it’s not because the devices aren’t any good. The Pixel features solid build quality, a software experience that is arguably the best of any Android device and the best smartphone camera around.
Building up a competitor to compete with Apple and Samsung is easier said than done. Give Google credit, it is doing a far better job than Essential, which only sold 88,000 phones in its first six months. And its commitment to continue building its own smartphone hardware for the long haul with the purchase of HTC’s design team bodes well for future growth.
Where the Pixel runs into many of its issues is with availability.
Google also has to find better ways to market the Pixel. It’s still running into supply issues whenever it releases a new iteration and at present moment, you can only buy the Pixel devices through one carrier, that being Verizon.
If Google fixes some of those issues, it wouldn’t be out of the question to see the Pixel’s numbers jump significantly in 2018.
Disguise your little one with the help of a themed costume
From avocado halves to hoppy bunnies, costumes speak to every child's unique spirit. And we've collected our favorite options.
Add magic to your living space with these string lights
String lights add personality and soft light to your living space. Here are some of the best.
The Galaxy S20 Ultra's Space Zoom camera is amazing and a bit creepy
The Galaxy S20 Ultra supports up to 100X zoom, which Samsung calls Space Zoom, but is it any good? Can a phone really product usable photos at 100x zoom? We've got our Galaxy S20 Ultra already so join us to find out!
Wrap your living room in comfy seating with the right sectional
Your sofa is a comfortable place to host your family and friends. A sectional sofa, with its generous angled design, offers ample seating to your living area. With many style options, a sectional can be the perfect addition to your furnishings.