TED Talks kicks off its 30th annual conference this week in Vancouver, and to mark the occasion the conference is taking over Facebook Paper‘s Ideas feed. The week-long partnership will include exclusive blog posts and photos from TED speakers, and represents the first time Facebook is letting an outside group curate one of Paper’s verticals after launching the app on iOS last month.

If you’ve never used Facebook Paper, the iOS-only app offers a fresh way to browse the social network by breaking your newsfeed into multiple tabs. Along with a regular tab filled with posts from your friends, you can choose between curated feeds focused on topics like Tech, Cute and Headlines. For the rest of the week, TED will take over the Ideas tab, packing it with posts and videos culled from the popular conference.

“For TED next week, we’re going to allow a lot of people to effectively experience a lot of the stuff that’s going on at TED, even if you’re not there, through Paper,” Facebook Paper product manager Michael Reckhow told Mashable.

It’s unclear if Facebook will seek out similar partnerships in the future. We could see the company letting CES curate the Tech vertical during next year’s trade show or putting the International Olympics Committee in charge of the Sports tab during the 2016 games. Whether the idea catches on likely depends on if this week’s TED Talk brings more people to Facebook Paper, which is still limited to iOS devices in the U.S.

facebook paper ted talks

Latest And Best Prime Day Deals

It might be Prime Day, but this Instant Pot deal is available to everyone
Instant Pot 3-Quart Duo Mini Pressure Cooker
$39.95 $65.00 Save $25

This 3-quart multi-cooker is perfect for smaller households or serving sizes, and today's deal beats the others we've seen.

Unlock voice control with Echo device deals and $5 Amazon smart plugs
Amazon Echo devices bundled with $5 smart plugs

Amazon's Smart Plug lets you start voice controlling anything plugged into it by asking an Alexa-compatible device, and today's deal lets you snag one for only $5 with purchase of select Echo devices.

Be more productive with a year of Office 365 Home and a free $50 Amazon gift card
Office 365 Home 12-month subscription and $50 Amazon gift card
$99.99 $150.00 Save $50

The subscription works with up to six people, but that card can be all yours.

Amazon's Fire TV Cube is down to just $70 thanks to this Prime Day deal
Amazon Fire TV Cube
$69.99 $119.99 Save $50

Grab TCL's 32-inch 720p Roku TV for less than $100 in this Prime Day Lightning deal
TCL 32S325 32-inch 720p Roku TV
$99.99 $130.00 Save $30

Act fast while you can. These Lightning deals tend to sell out quick.

The Ring Alarm security system is reaching new low prices for Prime Day
Ring Alarm home security systems

Various configurations of the Ring Alarm are discounted to their best prices yet exclusively for Prime members at Amazon through Tuesday night to help keep your home secure.

The Sonos Beam Prime Day deal includes a $40 discount and 2 $50 Amazon gift cards
The Sonos Beam Prime Day deal includes a $40 discount and $100 in Amazon gift cards
$359.00 $499.00 Save $140

That's just so much savings in one deal. You'll have to wait for the physical gift cards, but that's basically $100 to spend however you want.

Prime Day dropped this PlayStation 4 console bundle to just $250
PlayStation 4 Slim 1TB console with Marvel's Spider-Man and Horizon Zero Dawn
$249.99 $359.98 Save $110

This deal on the PlayStation 4 Slim console saves you $50 off its regular price while also including Marvel's Spider-Man and Horizon Zero Dawn Complete Edition for free. You'll just need an Amazon Prime membership to snag it.

More Prime Day Deals