Many people have asked me about making the switch from an iPhone to an Android device. Normally their biggest concern is the fear of losing their old iPhone's existing contacts and media. Thankfully Samsung has come up with a simple solution to address this issue. The South Korean firm announced its Easy Phone Sync app for Android on Friday. Developed by Media Mushroom, this application allows customers to easily migrate their existing iOS content to their new Samsung Galaxy device by syncing and transferring data through their PC or Mac.

HTC offers a Bluetooth-based content transfer option with its latest handsets, while Samsung's app utilizes a dedicated desktop client. This convenient resource arrives just in time for the launch of Samsung's Galaxy S III, which will be in direct competition with Apple's iPhone. We haven't used the app yet, but we applaud Samsung's efforts and hope that it inspires other manufactures to come up with similar solutions.



Exclusive licensing agreement makes Easy Phone Sync available on Samsung Galaxy devices

22nd June 2012, London, UK – Samsung Mobile UK today announced it will be making Easy Phone Sync available for free to anyone purchasing a Samsung Galaxy device. Easy Phone Sync is a simple new way for people to transfer their iPhone and iTunes media – including music, videos, podcasts, pictures, contacts and text messages – to a Samsung Galaxy device including the new Galaxy S III.

As part of an exclusive licensing agreement with Media Mushroom Applications, Samsung is making Easy Phone Sync available for free for UK customers to transfer content from their iOS device to their Samsung Galaxy device in a few simple clicks. As well as being able to access DRM free content they have purchased from iTunes music, customers can continue to use iTunes software on their PC to manage their music, videos and podcasts and keep their Android device in sync with it.

Simon Stanford, Vice President, Telecommunications and Networks, Samsung UK and Ireland said: "We're really proud to announce the launch of this new application and can't wait to hear what our new and existing customers think of it. We know that traditionally iPhone users have been reluctant to switch to an Android device because they couldn't use iTunes to manage their content. Easy Phone Sync means people can now enjoy their iTunes content on a Samsung Galaxy phone. What's more is that it's really easy for them to do, and literally takes five minutes to set up."

Easy Phone Sync is available to download now for both PCs and Macs in conjunction with an app for Samsung Android devices.

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