Currys PC World has become the latest third-party retailer in the U.K. to offer Apple Watch. Prices start at £299.99 (approx. $464) for the Apple Watch Sport, which is just 99 pence more than Apple charges.

Currys PC World began taking pre-orders for Apple Watch earlier this week, and sales were expected to begin tomorrow, September 18, when the device also goes on sale through department store chain John Lewis. But shoppers can buy Apple Watch both in-store and online today.

You won’t find all Apple Watch options available from Currys PC World just yet, but the retailer is offering the Space Grey and Silver Apple Watch Sport in both 38mm and 42mm sizes, and the 38mm stainless steel Apple Watch with either a white sports band or the Milanese Loop.

Currys PC World is expected to add more Apple Watch options to its lineup later, but if you want something other than those already available, you’ll need to get it from Apple for now.