As is tradition on Apple announcement days, the online version of the Apple Store has gone offline for an update leading up to the event. The store should return shortly after the event reloaded with all of the new iPhones – in this case the iPhone 8, iPhone 8 Plus and iPhone X – shortly after the conclusion of the event.

The iPhone X event will kick off at 10am Pacific/1pm Eastern. Be sure to join us for our iPhone X liveblog.