Apple was on hand on Monday, March 25, where it announced several new services, including Apples News+, Apple Arcade, and Apple TV+. The company even introduced a new credit card, which customers will be able to access through Apple Wallet.
Here are all the big announcements from Apple's March 25 event.
Apple is building on the success of its Apple News app and making it a more attractive destination for readers and storytellers. Meet Apple News+
The new subscription service, known as Apple News+, will feature access to over 300 popular magazines and digital publishers. The service will allow subscriber to access current and past issues, as well as individual articles from some of the most popular magazines, including ELLE, National Geographic, GQ, and more.
Apple News+ showcases magazines in richly designed layouts, featuring animated covers, vivid photography and bold typography optimized for iPhone, iPad and Mac. It makes reading articles even more fun, immersive and convenient.
Apple News+ is available today in the US on iOS and Mac for $9.99 per month.
Although we already knew Apple was going to introduce a new streaming service, the company finally took the wraps off AppleTV+, which will feature original TV shows and movies when it launches this fall.
At its event, several of Hollywood's biggest stars were on hand to talk about the new service, including Oprah Winfrey, Steven Spielberg, and J.J. Abrams. Every one of them will have a new show coming to Apple's new service.
Apple said TV+ will be offered ad-free and on demand when it becomes available. Unfortunately, no pricing for the video subscription service was shared.
Apple Pay has been a big part of evolving how consumers pay for goods. Now, Apple wants to change how you bank. The company has introduced Apple Card (in partnership with Goldman Sachs), which is designed for a "healthier financial life."
Apple Card will attempt to stand out by offering no late payment fees, lower interest rates, and better cash back. Apple Card's Daily Cash feature will give customers back a percentage of every purchase on a user's Apple Cash card. Buy Apple products and you'll get even more cash back.
Additionally, Apple Card features 24/7 support through the Messages app and machine learning to help customers better understand their spending. Although the service is primarily digital, users will also get a titanium Apple Card to use where Apple Pay isn't accepted.
Apple Card will be available this summer.
Apple Arcade is a new game subscription service that Apple says will feature over 100 new and exclusive games. These games will be available in a special section in the iOS App Store, which subscribers can download for offline play at any time.
According to Apple, the new gaming subscription service is a place where high quality and original games can go without having to compete against free-to-play games, which attract most of the attention in the App Store.
Made by some of the most critically acclaimed game developers in the world, Apple Arcade games will entertain customers with incredibly fun gameplay and immersive stories, while capturing imaginations with original art and music. The service will feature games from Annapurna Interactive, Bossa Studios, Cartoon Network, Finji, Giant Squid, Klei Entertainment, Konami, LEGO, Mistwalker Corporation, SEGA, Snowman, ustwo games and dozens more.
Apple Arcade will be available this fall and be supported on iOS, macOS, and tvOS.
Update: Apple has announced several new services at its March 25 event. The original story follows below.
Apple might finally unveil its oft-rumored streaming service. The Cupertino company on Monday sent out invites to an event being held on March 25 at 10 a.m. PT, with the tagline, "It's show time." You don't have to read between the lines to figure out what's in store.
At this point, Apple's streaming service isn't much of a secret anymore. In fact, the company is openly developing several high-profile TV shows, movies, and more. The service is expected to do battle with Netflix, which is already well established in the streaming world.
In addition to the introduction of streaming content, Apple is also expected to introduce a news service that people can subscribe to, giving them access to premium content.
Finally, Apple may also introduce an updated 9.7-inch iPad, and possibly revamped AirPods with "Hey Siri" support. It's been almost a year since Apple introduced the affordable 9.7-inch iPad, which features Apple Pencil support. The company could take this opportunity to introduce faster guts and maybe even a tweaked design.
As for the new AirPods, rumors of a second generation model have persisted for several months now. The revamped version is expected to feature "Hey Siri" support, improved water and dust resistance, and wireless charging.
Stayed tuned for full coverage of the event on March 25.