Amazon's Kindle Fire HD 8.9, the company's vending machine tablet for Prime content, has been lowered to $269 for the Wi-Fi version in the U.S., and $399 for the 4G model. More than ever, Amazon's best hardware portal is at an even more enticing price. We absolutely loved the device, so the new slashed price is definitely welcome.

"Across our business at Amazon, whenever we are able to create cost efficiencies like this, we want to pass the savings along to our customers," said Dave Limp, Vice President, Amazon Kindle.

In addition to the new lowered rate, Amazon also announced the Fire HD 8.9 is now available in the U.K., Germany, France, Italy, Spain and Japan. Amazon's new price is pretty unbeatable—the device shows an adept feat of engineering—at the 8.9-inch size, which is pretty ideal for watching movies on a tablet.

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Amazon Launches Kindle Fire HD 8.9" in Europe and Japan; Introduces New, Lower Price

Largest-display, highest-resolution version of Amazon's best-selling tablet now available in Europe and Japan

New, lower price for Kindle Fire HD 8.9" in the US — starting at just $269 for Wi-Fi and $399 for 4G

SEATTLE–(BUSINESS WIRE)–Mar. 13, 2013– (NASDAQ: AMZN) — Amazon today announced that Kindle Fire HD 8.9" — the large-screen version of its best-selling tablet — is now available in the UK, Germany, France, Italy, Spain and Japan. With the expansion of Kindle Fire HD 8.9" toEurope and Japan, Amazon also announced it is able to lower the price of Kindle Fire HD 8.9" in the US, with the Wi-Fi version now starting at $269 and the 4G version starting at $399.

"We're thrilled with customer reaction to Kindle Fire HD 8.9". Customers tell us they love our large-screen version of Kindle Fire HD for web browsing, email, gaming, watching TV shows, reading magazines, and more," said Dave Limp, Vice President, Amazon Kindle. "As we expand Kindle Fire HD 8.9" to Europe and Japan, we've been able to increase our production volumes and decrease our costs. Across our business at Amazon, whenever we are able to create cost efficiencies like this, we want to pass the savings along to our customers."

Kindle Fire HD 8.9" is the highest-resolution, largest-display Kindle Fire. Designed for entertainment, it is perfect for web, apps, movies, games and magazines. Features include:

  • Large 8.9" display has the highest resolution of any Kindle Fire (1920×1200, 254 ppi), with rich color and deep contrast; ideal for movies, apps, and gaming.
  • Custom Dolby audio and dual stereo speakers for crisp, rich sound.
  • Over 23 million movies, TV shows, songs, magazines, books, and audiobooks.
  • The most popular apps and games.
  • Ultra-fast web browsing and streaming with built-in dual-band, dual-antenna Wi-Fi.
  • Front-facing HD camera for taking photos or making video calls.
  • Exceptional battery life — Kindle Fire HD 8.9" gets 10 hours of battery life.
  • Easy-to-use e-mail, calendar, and contacts for work or home, including Gmail, Hotmail, Exchange, and more.
  • New Amazon-exclusive features like X-Ray for Movies, X-Ray for Textbooks, Immersion Reading, Whispersync for Voice and Whispersync for Games.
  • Kindle FreeTime, a free, personalized tablet experience just for kids and exclusively available on Kindle Fire. Parents can set daily screen limits and give access to appropriate content for each child.
  • "Buy Once, Enjoy Everywhere" with Amazon apps available on the largest number of platforms so customers can use their Amazon content on any of their devices.
  • Amazon's top-rated, world-class customer service.

Kindle Fire HD 8.9" is available starting today at this new low price at

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