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JBL introduces a trio of Google Assistant-powered headphones

by Justin Herrick | January 8, 2018January 8, 2018 2:00 pm PST

JBL just announced at CES 2018 three new headphones that feature Google Assistant. It makes the legendary audio brand one of the first partners to help Google put its digital assistant on more than phones, tablets, and smartwatches.

The Everest 110GA, 310GA, and 710GA are the Google Assistant-powered headphones being released in the coming months.

Each of the three headphones offers digital assistant-backed functionality in different styles. The most affordable model, the Everest 110GA, is an in-ear headphone. Then there’s the Everest 310GA with its on-ear style. And the Everest 710GA wraps completely around your ears. All of them, though, share most qualities. JBL included Bluetooth 4.1, best-in-class audio technology, comfortable designs, and Google Assistant. Only the Everest 110GA is missing ShareMe 2.0, a quick way to send your audio to a friend.

There’s no shortage of colors, either. JBL offers this lineup in a mix including Gunmetal, Mountain Silver, Steel Blue, Copper Brown, and Rocky Purple.

To use Google Assistant on any of these headphones, you just tap a dedicated button and say a command. JBL uses the Bluetooth connection between your phone and the headphones to send data, but you only need to interact with the headset. It allows you to ask questions, receive notifications, and of course listen to music among other things.

Depending on the model, you’ll get between 8 to 25 hours of battery life on a single charger.

JBL and select retailers will start selling the new trio this spring, and pricing has already been set. The Everest 110GA will set you back $99 while the Everest 310GA is $199. If you need the complete top-of-the-line model, you can get the Everest 710GA for $249. All of them are priced competitively against competitors that don’t yet have any digital assistant integration.


Justin Herrick

Justin is easily attracted to power buttons. His interest in technology started as a child in the 1990s with the original PlayStation, and two...

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