Verizon calls itself the “largest, most advanced 4G LTE network in America.” It should update its slogan because its practices indicate otherwise. A new report suggests the carrier has cut-off 8,500 customers in rural areas because they used a “substantial amount of data.”
According to Ars Technica, these 8,500 Verizon customers have been cut off because they used too much data. That’s pretty funny because Verizon has an “unlimited” data plan, which many of these customers were on, that invites you to use all the data you want.
So why would using too much data on an unlimited data plan be an issue? It was costing Verizon too much money to get its network in rural areas like Alaska, Idaho, Montana and Utah. So instead, it just cut them off.
“These customers live outside of areas where Verizon operates our own network,” Verizon stated of the move. “Many of the affected consumer lines use a substantial amount of data while roaming on other providers’ networks and the roaming costs generated by these lines exceed what these consumers pay us each month.”
Verizon is cutting off 8,500 accounts and 19,000 lines across 13 states.
Verizon sent letters to the affected customers, which said they have until October 17 to find a new carrier. The letter reportedly didn’t include an option to continue using Verizon’s network.
Ars Technica talked to an affected customer who said that her family only used a total of 55GB through four lines. Each line has a 22GB cap limit before being subject to throttling, according to Verizon’s plan. That means that the whole four-line account has up to 88GB before it goes over Verizon’s allotted data. The family did not even come close to reaching the cap, but Verizon apparently still felt it was too much data usage for its liking.
This is the second mass set of disconnections of rural customers for Verizon this summer.