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Motorola could bring Android One to the U.S.

by Justin Herrick | September 9, 2017September 9, 2017 12:00 pm PDT

Motorola launched the Moto X4 last month, and a release date for the United States wasn’t included. The company only said the phone would arrive this fall.

Now we’re getting a better idea of what’s coming. It turns out the Moto X4 could be released in the U.S. as the country’s first Android One phone.

Evan Blass, the mobile industry leaker at VentureBeat, shared an image of the Moto X4’s back. The phone’s already official, so that’s not new. What’s different here, though, is the inclusion of Android One branding near the bottom.

Motorola letting Google use the Moto X4 as an Android One phone in the U.S. would be the best possible move for the program’s expansion into North America. Unlike other brands that have created Android One phones, Motorola is well-known in North America and around the world. Consumers in the U.S. remain very unfamiliar with Xiaomi and General Mobile. Partnering to have the Moto X4 on Android One could also be a major step in changing the perception of cheap Android devices.

This isn’t the first time we’ve heard about the phone getting special treatment. Google first confirmed in June that a mid-range phone from a partner would be compatible on Project Fi’s network by the end of the year, and Blass revealed Motorola’s Moto X4 to be the device. With the latest piece of information from him, it looks like the two companies could be planning much more than compatibility on Project Fi’s network.

Android One phones rely on Google for software management. Because Google is handling that area, the phones ship with minimal bloatware and software updates arrive quickly. Lenovo, Motorola’s parent company, has been notoriously slow with software updates; therefore, joining Android One should mean the Moto X4 will be among the first to get software updates to the latest version of Android.

Justin Herrick

Justin is easily attracted to power buttons. His interest in technology started as a child in the 1990s with the original PlayStation, and two...

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