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Jurassic World: Fallen Kingdom—How the new poster compares to its predecessors

by Danny Zepeda | June 22, 2017June 22, 2017 6:00 pm PDT

The next Jurassic World movie will be called Jurassic World: Fallen Kingdom. The title gives us little insight into the actual movie, but the poster itself is filled with details of note. This got us wondering how it compares to past Jurassic Park movie posters and if any insight can be extracted from them.

Jurassic World: Fallen Kingdom’s poster keeps the same muted gray aesthetic as the Jurassic World poster and the same design as every other Jurassic Park movie. In the center is the classic T-Rex logo with the title at the bottom. Underneath the log is the tag line: Life Finds A Way. It’s a throwback to Ian Malcolm’s (Jeff Goldblum) now famous line in the first Jurassic Park that foreshadowed the incoming dino-doom. It also plays off Jeff Goldblum’s return to the franchise.

The background is covered by a dark color with fire embers floating around. An interesting note that suggests fire. But the most notable detail we see is the cracked center logo. Jurassic World’s logo was complete with no imperfections, but Fallen Kingdom’s logo looks worn and slightly destroyed.

The poster Jurassic World: Fallen Kingdom most resembles the poster for The Lost World: Jurassic Park. Every other poster in the franchise features a tidy emblem, but The Lost World’s uses a weird distortion effect on the poster with the tag line: Something Has Survived. It’s also the only other poster to use a tag line.

The evolution from Jurassic Park’s poster is quite noticeable. Gone is the clean-cut design in favor of a rugged and gritty one that implies an ominous chapter, which it sort of delivered on in that was a big letdown. This seems to be the same effect Fallen Kingdom’s poster is trying to go for, minus the letdown.

Hopefully we’ll get a trailer soon to confirm or deny our first impressions of the poster.

Jurassic World: Fallen Kingdom will be in theaters June 22, 2018.

Jurassic World IMDb

Danny Zepeda

Born and raised in Southern California, Danny grew up on a steady diet Pixar, Star Wars and Steven Spielberg movies. Unbeknownst to him, this was...

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