Facebook is in discussions to stream one live Major League Baseball (MLB) game per week, Reuters said on Wednesday.
The move is similar to what Twitter has done in the past. During the 2016 NFL season, for example, Twitter streamed Thursday Night Football games. It has also streamed other major events, including some of the Presidential debates.
Reuters said Facebook “has pushed to sign deals with owners of sports rights to live stream their games,” in a targeted move to take on Twitter in the same space.
Livestreaming brings new users
Livestreaming isn’t only a fun perk for users who get to watch the game in their browsers for free, it also helps bring new active users to the social network. That’s one metric that every player in the space, from Twitter to Snapchat and Facebook, needs to continue to increase in order to appease investors.
Reuters said it’s still unclear if anything will come to fruition or which teams Facebook has been talking to.