It looks like Apple is listening to its users after all. Just over a week after announcing its new MacBook Pro, Apple has succumbed to the backlash from users and cut prices of its USB-C dongles and even its new 5K and 4K LG monitors.
Apple has never been known for throwing users a bone, instead opting to push forward an industry standard that is in its infancy. Yes, USB-C is the future, but cutting every port out, including the still important SD Card slot, is a pretty drastic change. Luckily, the dongle life will be a little less expensive through the end of the year.
The price cuts are coming to all USB-C dongles. Its new 5K and 4K displays that use Thunderbolt 3 via USB-C are also getting a price cut. It should be noted that the discount won’t be coming to USB-C charging cables, only dongles. We’ll take any sort of savings from Apple anyway we can get them. Down below are the new prices:
- USB-C to USB-A: $19 down to $9
- Thunderbolt 3 to Thunderbolt 2: $49 down to $29
- USB-C to Lightning (1 meter): $25 down to $15
- USB-C to Lightning (2 meters): $35 down to $29
- Hub with HDMI, USB and USB-C: $69 down to $49
- Hub with VGA, USB, USB-C: $69 down to $49
- LG 5K Display: $1,299.95 down to $949.99
- LG 4K Display: $699.95 down to $524
Those are some pretty sweet savings. Apple is even discounting the price of third-party USB-C accessories it sells, such as the SanDisk USB-C SD card reader.
This move is primarily aimed at satisfying pro user’s complaining about the lack of ports. Apple has no problem pushing forward a new technology before the industry is ready to fully adopt it, but it seems it may have pushed the envelope a little too far this time.
It’s nice to Apple admit its error and help out its users for a change.