Since its launch in 2012, Candy Crush Saga has been one of the highest-grossing mobile games in America. It was only a matter of time before someone tried to take King’s epic yarn of confectionary destruction to another medium. This time, though, the producers might be onto something. Instead of trying to turn
Instead of trying to turn Candy Crush Saga into a movie like Angry Birds or, apparently, Tetris, executive producer Matt Kunitz wants to bring the saga to the world of game shows. Kunitz has worked on shows like Fear Factor and Wipeout in the past, so he has a bit of experience making game shows successful.
Use physical agility on enormous interactive game boards
Rather than asking players to gorge themselves on Runts until they get sick, the show will ask two teams to “use their wits and physical agility… on enormous interactive game boards feature next-generation technology,” according to the press release.
“The Candy Crush franchise lends itself perfectly to the kind of larger-than-life physical game shows that I love to produce, and CBS is the perfect home for it,” Kunitz said in the official press release. “As a Candy Crush Saga player myself, I am excited to amp up the action and visuals in our huge Candy Crush arena.”
CBS and King have plans to make the experience an interactive one, too.
“We’re excited to work with Lionsgate and King to adapt one of the world’s most popular and entertaining game franchises for television and make it available to its massive, passionate fan base who can watch and play at home,” said CBS Entertainment President Glenn Geller. Lionsgate chairman Kevin Beggs specifically noted that they’re teaming with King for “tremendous second-screen potential.”