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Netflix is sparing us all from watching a staggering amount of ads per year

by Jacob Kleinman | September 5, 2016September 5, 2016 2:00 pm PST

Netflix family

Netflix is changing the way we watch TV, there’s no denying that. You might argue that it’s unhealthy to binge through an entire season in a single sitting, but a new report reveals one way the streaming service could be changing our viewing habits for the better.

Exstreamist crunched the numbers and found that Netflix and other streaming services save children from watching over 150 hours of commercials per year on average. That’s almost a full week of ads. Last year the site ran a similar report, finding that adults were avoiding about 130 hours of commercials per year.

The new number is based on an earlier survey that found children between the ages of 2 and 18 watch 1.8 hours of streaming video content per day. Multiply that by 365 to cover the entire year and you get 657 hours (rounded down to 650). According to Nielsen, the average hour of traditional TV currently includes 14 minutes of ads. So 650 hours of TV would mean roughly 150 hours of ads.

Not only does this mean kids are avoiding all those annoying ads, but it could also help save money for their parents. Without commercials to promote new toys and candy kids won’t know to ask for them. Your Netflix subscription just paid for itself.


Jacob Kleinman

Jacob Kleinman has been working as a journalist online and in print since he arrived at Wesleyan University in 2007. After graduating, he took a...