The head of Chinese tech firm LeEco, a company known for products ranging from TVs to streaming media, smartphones and cars (pictured above), had some choice words for Apple in a recent interview with CNBC.
LeEco CEO Jia Yueting suggested that Apple and its business focus are “obsolete” and “outdated,” primarily because Apple puts its focus on hardware and software instead of the internet.
“Apple is a mobile phone company focused on hardware and software,” explained to CNBC. “LeShi [also known as LeEco] is focused on the internet first, and only then on software, and finally on hardware.”
Apple’s priorities have obviously worked – it’s sitting on billions of dollars in cash and has extremely popular products. I’ve argued that the firm’s products are also starting to feel a little stale. Jia noticed this, too.
“A month ago Apple launched the iPhone SE. From an industry insider’s perspective, this is a product with a very low level of technology,” he said. “We think this is something they just shouldn’t have done.”
Apple’s competitors are certainly going to try to talk a big game, especially in markets like China where the iPhone SE was built to tread on their turf. Makes you wonder, though, whether Apple has something prepped to hush all of its critics.