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You can now preview Apple TV’s tvOS apps on the web

by Killian Bell | April 20, 2016April 20, 2016 4:03 am PST


Apple has made it possible to preview tvOS apps built for the latest Apple TV in your web browser. The move allows users to read app descriptions and view screenshots without having to fire up their set-top box first.

Apple has long allowed us to view previews for iOS and OS X apps on the web, but tvOS titles have been without this feature since the platform launched on the fourth-generation Apple TV last October.

That means that if you wanted to find out about an app, you had to wake your Apple TV and hunt it down; even if you had a URL, it would go nowhere. But now you can check it out in a browser on your desktop before deciding whether you want to proceed with the download.

Web previews for tvOS apps don’t appear to be completely flawless just yet, though. “At the moment, it’s not clear for how many apps Apple has rolled out the ability to view them with an iTunes web preview,” reports MacStories.

“According to our early tests, links to Apple TV-only apps showed a web preview with Apple TV screenshots in the browser; Universal iOS apps with tvOS support didn’t show any Apple TV information in the current iTunes web previews”

Apple will surely address this problem in due course, and while this may be a small change, it’s one that will definitely be welcome for new Apple TV owners. Now if we could just get the ability to send apps to our Apple devices from web previews, that would be something.


Killian Bell

Killian Bell is a 20-something technology journalist based in a tiny town in England. He has an obsession with that little company in Cupertino...