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Is Verizon officially scared of T-Mobile?

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Whether you agree with the company’s wireless moves or not, T-Mobile has certainly shaken up the U.S. wireless industry. It was the first carrier that started to pay early termination fees to convince consumers to switch carriers. AT&T and Sprint soon followed and, now, even Verizon is offering a similar deal.

Verizon recently kicked off a promotion under which it’s offering $650 to customers who move a line from another wireless carrier. That $650 can be used by customers who decide to activate a new device payment plan with Verizon and who port in an existing wireless phone number. Upon doing so, the customer will receive “up to a $650 prepaid card for installment plan balance less trade-in value (or up to $350 prepaid card for early termination fees less trade-in value.”

That should cover the costs for moving from another carrier, even if you have an installment plan or a device from someone else. If you’re on a two-year contract, the $350 prepaid card is usually enough to cover your early-termination fees, too.

It’s an interesting move for Verizon which has mostly stayed quiet when it comes to T-Mobile’s shakeups. Perhaps the company is starting to get a bit worried about T-Mobile’s moves, or perhaps it’s just now offering a way for customers who ran to T-Mobile to easily come right back to Verizon.

Verizon

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Todd Haselton

Todd Haselton has been writing professionally since 2006 during his undergraduate days at Lehigh University. He started out as an intern with...Todd Haselton has been writing professionally since 2006 during his undergraduate days at Lehigh University. He started out as an intern with...


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