Apple on Thursday announced several changes that are being made among its executive ranks.
There are two big changes worth highlighting: Apple named Jeff Williams as its new chief operating officer, and said that Phil Schiller, the current senior vice president of Worldwide Marketing, will soon also head the App Store teams for OS X, iOS, watchOS and tvOS.
Additionally, Johny Srouji will join as a new senior vice president for Hardware Technologies, Apple said, while Tor Myhren will soon start as Apple’s vice president of Marketing Communications, replacing Hiroki Asai, who is retiring after 18 years with the firm.
Apple CEO Tim Cook is confident in the new appointments. He said Williams is the best operations executive he’s “ever worked with,” and believes Schiller is the best person for overseeing the future of the App Store, which now expands across the four aforementioned platforms, existing on everything from our wrists to our TVs and smartphones.