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Why you might actually want a 4K TV soon

by Todd Haselton | December 1, 2015

LG Electronics 70UF7700 70-Inch 4K Ultra HD 240Hz LED TV

There’s not much of a reason to own a 4K TV right now. Prices are down, sure, so it makes sense to buy one if you’re in the market for a new set anyway, but there isn’t a ton of content available save for slim selections from a few streaming services. That’s going to start to change next year, though, which means you might actually want to own a 4K TV for actually watching television.

DirecTV recently confirmed that it’s going to start to roll out live 4K content soon… like, really soon. The company’s senior vice president of video and space communications Phil Goswitz, speaking during the TranSPORT conference, said DirecTV wants to deliver live 4K TV to customers in “early 2016.”

That could be as soon as a month from now, if we’re really bullish on the prospects. Still, it’s unclear what kind of content will be available. Are we talking about dozens of channels? Or a slim selection? The good news is it’s very possible for this sort of content to cross the wires. Apparently some folks thought live 4K content would be too tough to do.

“I think the belief that there are technology challenges is a bit of a misinformed myth,” Goswitz said, according to¬†Ars Technica. “I think technology throughout the entire ecosystem is ready. But I think content is king; the plane is ready to take off and there is no king on board. 40 percent of people are going to have UHD TVs coming out of Christmas and they are going to be looking for something to watch. Our goal is to have them tuned to DirecTV and have as much linear live content, especially sports content, as soon as possible.”

2016 Super Bowl in 4K, anyone?


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Todd Haselton

Todd Haselton has been writing professionally since 2006 during his undergraduate days at Lehigh University. He started out as an intern with...Todd Haselton has been writing professionally since 2006 during his undergraduate days at Lehigh University. He started out as an intern with...


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