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Deus Ex publisher has cancelled its convoluted pre-order scheme

by Eric Frederiksen | October 1, 2015October 1, 2015 3:30 pm PDT

I loved Deus Ex: Human Revolution. It was a way better sequel than we could’ve hoped for. I was equally excited when Deus Ex: Mankind Divided was unveiled. Then, in one fell swoop, that excitement was undercut by a convoluted pre-order program that felt greedy and anti-consumer – check out our own Joey Davidson’s response to the announcement. Now, Square Enix and Eidos Montreal have cancelled it.

The program, called Augment Your Pre-Order, let pre-orderers pick which pre-order bonuses they wanted for their cash. The top bonus, though, was that if enough pre-orders came in, the game would release four days early – February 19 instead of February 23. No matter which way you pre-ordered, you would miss out on some content, and on top of that the publisher was holding the game hostage for four days if we didn’t give them enough money – assuming they didn’t delay the game and invalidate the whole purpose of that top tier.

Now, all pre-orders will get access to all pre-order content, as will anyone who picks up the Day One edition of the game. The game will release on the same day for everyone as well, regardless of pre-order status.

This is all thanks to fan outcry. The team says they’ve “seen in the past that when we chose those [pre-order] packages ourselves, and split them across regions, it has caused frustration,” and that this was the genesis for the Augment Your Pre-Order program. “We quickly noticed that this approach created even more frustration than before, resulting in a resounding amount of negative feedback.”

Deus Ex: Mankind Divided will now release for PC, PlayStation 4, and Xbox One on February 23, 2016.

Deus Ex

Eric Frederiksen

Eric Frederiksen has been a gamer since someone made the mistake of letting him play their Nintendo many years ago, pushing him to beg for his own,...

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