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Apple Watch takes second place in wearables market

by Jacob Kleinman | August 27, 2015August 27, 2015 4:00 pm PDT

Apple still hasn’t revealed how many Apple Watch units it has sold, but a new report from IDC suggests the company’s first wearable is a hit. IDC recently said 3.6 million Apple Watch units were shipped during the most recent quarter, putting the Cupertino company in second place just behind Fitbit in the wearable market.

That gives Apple a 19.9 percent market share, while Fitbit boasts 4.4 million units shipped for 24.3 percent of the market. According to IDC, Xiaomi is sitting comfortable in third at 17.1 percent of the market and 3.1 million units shipped. Rounding out the list we have Garmin (3.9 percent) and Samsung (3.3 percent). The remaining 31.5 percent of the market (5.7 million units) is divvied up among other companies.

IDC said wearable shipments increased by 223 percent in total year-on-year. That’s mostly thanks to new entries from Apple and Xiaomi, though Fitbit also boasted 158.8 percent growth.

The Apple Watch may have actually provided a boost for the entire industry, while pushing other companies to reevaluate their own products and improve them. Still, the Cupertino company looks poised to dominate moving forward.  “Apple has clearly garnered an impressive lead in this space and its dominance is expected to continue,” said Jitesh Ubrani, an IDC analyst.

With the holiday season approaching, it’s possible Apple could be leading the pack by the time IDC releases its next report, though the company still faces plenty of tough competition.

IDC The Verge

Jacob Kleinman

Jacob Kleinman has been working as a journalist online and in print since he arrived at Wesleyan University in 2007. After graduating, he took a...

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