Two Italian entrepreneurs are hoping the nostalgia of the Commodore name will be enough to sell a new Android smartphone. Wired reports the famed brand is making a comeback in the unlikeliest of ways, jumping headfirst into the crowded mobile market—with an added emphasis on gaming of course. And it’s going to be pretty affordable.
Known as the Commodore PET, the device sounds like your run of the mill Android handset: it features a custom version of Android 5.0, a 13-megapixel f/2.0 camera, a 64-bit 1.7GHz octa-core Mediatek processor, 16GB and 32GB of expandable memory (up to 64GB), a 3000mAh battery and a 5.5-inch 1080p IPS display. The guts are contained inside of a polycarbonate body, which can be swapped out for new colors.
As for the gaming emphasis, the Commodore PET will come with two emulators built in, the VICE C64 and Uae4All2-SDL Amiga, Wired said. There are already emulators in the Google Play store, but the PET will seemingly have an edge due to its heritage. Commodore first rose to prominence in the 1980s, before the company eventually went out of business in 1994. Since then, the Commodore trademark has bounced around.
The PET is set for a launch across Europe later this week, with plans for a U.S. release in the future. You can pick up the 16GB model, which also comes with 2GB of RAM, for about $300, or the 32GB model, which has 3GB of RAM, for around $365. It’s certainly an ambitious project, banking mostly on our nostalgic curiosity. But for some people, that’s all you need.