This is awesome. The Starbucks mobile ordering system has been available in some locations, such as Portland, during a small beta test period. Now it’s officially rolling out across the United States to 3,400 locations in 21 different states, bringing the total count of locations offering the service to 4,000 stores.
Starbucks Mobile Order & Pay system allows you to place your order — a large venti iced coffee and two grande mocha Frappucinos, please — right from your phone. That means you won’t have to, as I often do in the mornings, stand in a long line of caffeine-deprived coffee drinkers. Instead, just place your order and then walk into Starbucks and wait for your order at the pickup counter. The app will tell you how long your estimated wait is, so you can walk in right when it’s ready.
The Portland trial has already proved that customers appreciate the convenience of mobile ordering. “We have fairly long lines in the morning and it’s such an awesome option for customers looking to run in and out if they’re running late,” Starbucks store manager Jesse Wenkoff-White said. “I’ve had so many people tell me how convenient and easy it is. Our customers that use it absolutely love it.”
Starbucks said the new locations include stores in the Pacific Northwest, southern and central United States. It’s only available for iOS now, but Android support and a launch in all U.S. stores is planned for this year.