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Nintendo just hired a guy named Bowser as VP of Sales, and I’m not kidding at all

by Joey Davidson | May 20, 2015May 20, 2015 9:20 am PST

Bowser

Sometimes, press releases come in that leave me completely baffled. Whether it’s the Belfie (a selfie stick specifically for taking pictures of your butt) or invitations to chat with book authors not even tangentially connected to tech or gaming, we get emails for all sorts of stuff both legitimate and completely fake.

This morning, I wasn’t sure what I had on my hands. I received an email from Nintendo this morning announcing a brand new hire. His name? Doug Bowser.

Folks, I’m not kidding at all here.

You can read the press release in full by clicking the Show Press Release button at the base of this post. I’ve grabbed some of the better bits in this next block specifically for your amusement. It’s clear Nintendo knows this is a silly coincidence, so they’re playing up Mr. Bowser’s name.

Doug Bowser Brings Decades of Experience, Not Fire Breath, to New Role

…Nintendo of America has hired a new Vice President to lead the United States sales organization with a name that’s well-known in the Mushroom Kingdom. Effective today, Doug Bowser (no relation to the King Koopa and Mario’s longtime nemesis) will oversee a variety of sales-related functions, including Sales, In-store Merchandising, Retail Strategy and Retail Marketing…

A match made in heaven, folks. Hopefully Bowser is better for the Musrhoom Kingdom than, well, Bowser.

[press_start]

Nintendo of America Hires Bowser as New VP of Sales

Doug Bowser Brings Decades of Experience, Not Fire Breath, to New Role

REDMOND, Wash.–(BUSINESS WIRE)– Nintendo of America has hired a new Vice President to lead the United States sales organization with a name that’s well-known in the Mushroom Kingdom. Effective today, Doug Bowser (no relation to the King Koopa and Mario’s longtime nemesis) will oversee a variety of sales-related functions, including Sales, In-store Merchandising, Retail Strategy and Retail Marketing. He will play a key role in driving national sales strategies to generate demand and achieve revenue objectives across all of Nintendo’s product lines. Bowser also will manage Nintendo’s key retail customer relationships and will oversee retail marketing for the Nintendo World store in New York.

Bowser will report to Scott Moffitt, Nintendo of America’s Executive Vice President of Sales & Marketing.

“Doug Bowser is an outstanding addition to our Nintendo team, as he brings a deep blend of both consumer package goods and video game sales experience,” said Moffitt. “I know he will work tirelessly with our internal and external partners to ensure the broad Nintendo product lineup of hardware, software and accessories are strongly represented throughout U.S. retail points of distribution.”

Bowser comes to Nintendo from Electronic Arts, where he has worked since 2007, most recently as Vice President of Global Business Planning, a role that made him responsible for EA’s console, PC and mobile game forecasting. Prior to EA, he worked at Procter & Gamble in various sales leadership roles in Asia, Latin America and the U.S.

He attended the University of Utah, where he earned a bachelor’s degree in communications.

For more information about Nintendo, visit http://www.nintendo.com.

About Nintendo: The worldwide pioneer in the creation of interactive entertainment, Nintendo Co., Ltd., of Kyoto, Japan, manufactures and markets hardware and software for its Wii U and Wii™ home consoles, and Nintendo 3DS and Nintendo DS families of portable systems. Since 1983, when it launched the Nintendo Entertainment System, Nintendo has sold more than 4.3 billion video games and more than 680 million hardware units globally, including the current-generation Wii U, Nintendo 3DS and Nintendo 3DS XL, as well as the Game Boy, Game Boy Advance, Nintendo DS, Nintendo DSi and Nintendo DSi XL, Super NES, Nintendo 64, Nintendo GameCube and Wii systems. It has also created industry icons that have become well-known, household names such as Mario, Donkey Kong, Metroid, Zelda and Pokémon. A wholly owned subsidiary, Nintendo of America Inc., based in Redmond, Wash., serves as headquarters for Nintendo’s operations in the Western Hemisphere. For more information about Nintendo, please visit the company’s website at http://www.nintendo.com.

[press_end]


Joey Davidson

Joey Davidson leads the gaming department here on TechnoBuffalo. He's been covering games online for more than 10 years, and he's a lover of all...

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