Microsoft’s replacement for IE, Microsoft Edge, probably isn’t coming to competing platforms—at least not at first. The company on Monday said it’s mainly focused on bringing the new experience to Windows 10, and will only port the browser over to other platforms if it “makes sense.” That’s vague, but we can also understand where Microsoft is coming from.
The strategy is kind of a reversal for Microsoft give that the company has worked so hard to release its services on rival platforms, but it seems the Redmond company wants every reason to get people to switch to Windows 10—or at least take notice of the upcoming release.
Sure, Edge itself isn’t a a big enough reason to get someone to update, or pry an OS X user over to Windows. But it’s something Microsoft can highlight as a standout Windows 10 feature, rather than explaining that the Start Menu, which should have never went away, is back.
Depending on how popular Edge becomes in the Windows scene, Microsoft might decide to bring the browser to more platforms (Android, for instance). For now, there’s real no hurry—or reason—to spend development time on bringing Edge to competing platforms, especially when Microsoft still has a lot of work to finish up on the Windows 10 side of things.