Ubisoft made a lot of money last year. Considering the brutal fall it had, that might be surprising, but it’s true.
Digital distribution made a more significant portion than ever before, too, enough so that Ubisoft called it a ‘main driver of growth’ for the company in a financial call this week.
Digital distribution made $430 million for the publisher – nearly 100 percent growth over last year. Compared to the previous generation, digital purchases have nearly doubled, up from 10 percent to 15 or 20 already. Digital accounted for 26 percent of the company’s revenue.
The publisher’s big releases – Assassin’s Creed Unity, Just Dance, Watch_Dogs, and Far Cry 4 – made $302 million from digital distribution alone, not including downloadable content for those games. That’s triple the previous fiscal year.
Overall revenues climbed to $1.63 billion from $1.12 billion last year for the company, up roughly 25 percent, and the it ended up with a profit of $125 million as compared to a loss of $55 million last year thanks to games like Watch_Dogs and Assassin’s Creed Unity which performed well despite critical and consumer disappointment.
“We have another very high-quality line-up for [the next fiscal year],” said Ubisoft CEO Yves Guillemot in a statement. “Thanks to these new releases, very solid back-catalog, digital revenues, and favorable exchange rates, we expect to see a further improvement in profitability.”
If Ubisoft can overcome its difficulties with releasing finished, working products this year, it could see profits climb further rather than falling in the wake of lost consumer confidence.