Is there ever going to be a product released by Activision that can’t be tied to $1 billion? First it was Call of Duty, and last year it was Skylanders. This year Activision is laughing all the way to the bank with Hearthstone and Destiny under its belt with the two properties combining for $1 billion in total revenue.
Activision announced the sales figures in its annual financial report, laying further praise on the Android port of Hearthstone for bringing the game’s userbase to 30 million people. Blizzard is reportedly larger than ever even though World of Warcraft lost 3 million subscribers over the course of the year.
Call of Duty: Advanced Warfare also rebounded from the disappointing sales of Call of Duty: Ghost with double digit percentage increases over the same year-to-year period. Black Ops has always been among the more popular Call of Duty sub-series as well, so expect that number to only rise heading into 2015 with the release of Black Ops 3.
The point is, like ’em or not, Activision is here to stay. I wonder if Guitar Hero and Tony Hawk are destined the be the next $1 billion gold mine for the company. I can see us returning to that shameful age of plastic instruments, and I’m already feeling just nauseous thinking about it.
Hopefully you have a thrift store located nearby your place, because it is guaranteed to have fake guitars leaking from its windows. They should work with the new Rock Band. Guitar Hero? Not so much.