I trusted RadioShack when I shopped there. Who didn’t? It was where I went to buy my RC cars, PC cooling kits, my very first soldering iron and more. I was happy to provide my e-mail address, home address and phone number all for the sake of supporting a shop I loved (and for some deals along the way.) You might have been in the same boat, and that could be a problem for all of us.
Bloomberg said Tuesday that, following RadioShack’s Chapter 11 bankruptcy filing in February, the remaining assets of the firm are up for auction. It appears that a hedge fund named Standard General already won. And that means, perhaps unfortunately, that all of the private customer data once owned by RadioShack is now in the hands of a company you may have never heard of.
Worse, it appears that RadioShack actually listed all of that private data for sale as part of the auction, including 65 million names and addresses and 13 million e-mail addresses, Bloomberg said. Some of that data reportedly includes information on customers who may not have shopped there in many years.
There’s some good news, however. Bloomberg said that there’s still a chance a court will rule against the sale of customer data. And AT&T is also fighting to keep that data private, some of which represents customers who signed up for AT&T service through RadioShack locations.
Sounds like a sour end for RadioShack, a company that used to advertise its protection of private customer data. Maybe I shouldn’t have gone there for my RC cars after all.