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Pay for Bloodborne with your own blood… literally

by Ron Duwell | March 19, 2015March 19, 2015 10:00 am EST


Sony has thought of a very effective way to aid the country of Demark in its battle against a dwindling supply of male blood donors. It’s giving away free video games! Unfortunately, this deal does not extend to American shores, but citizens of Denmark will be able to score free video games and even a PlayStation 4 by donating blood.

Not just any video game, either! Sony is gifting none other than its highly anticipated PlayStation 4 exclusive Bloodborne to anybody who wants to part with their blood on Monday, March 23, four days before the game’s European release. Those who don’t want Bloodborne can even opt out and pick up a small selection of other games as well.

Donors also have the chance to enter a sweepstakes to win a Bloodborne themed limited edition PlayStation 4 as well.


Bloodborne launches in America for the PlayStation 4 on March 24.


Ron Duwell

Ron has been living it up in Japan for the last decade, and he has no intention of leaving this technical wonderland any time soon. When he's not...