There have long been rumors that Google will one day add subscription options to YouTube. Theoretically, that means you might be able to subscribe to your favorite channel, perhaps for a low monthly fee, and will then be able to watch videos without advertisements. A report from CNBC recently suggested that YouTube might roll out subscriptions sooner rather than later.
YouTube’s head of content and business operations Robert Kyncl apparently made a comment during the Code/Media conference in California, during which he explained that his company was currently working on “fine-tuning the experience,” for subscribers, CNBC said. YouTube does technically have the foundation for a subscription service, and it’s called YouTube Music Key.
YouTube Music Key allows viewers to watch music videos without ads, and is currently free in its beta form but will eventually cost $7.99 per month, according to YouTube’s website. Kyncl’s comments may have been referring to that subscription officially launching. CNBC’s reporter, however, suggested that YouTube might expand even beyond Music Key and into subscriptions for all videos.