The iPhone 6 and iPhone 6 Plus are officially available to purchase in China today, though that hasn’t stopped Chinese Apple fans from getting their hands on the new phones ahead of time. The launch, which was delayed by about a month, was apparently met with low-key enthusiasm and relatively short lines.
According to The Wall Street Journal, about 100 iPhone fans were waiting outside an Apple Store in Beijing when it opened at 8 a.m. today. The new smartphones also went on sale elsewhere as early as midnight, which could explain why lines weren’t as long as one might expect. Chinese smugglers even managed to get the iPhone 6 and iPhone 6 Plus into the country not long after the devices first hit the market last month, so die-hard Apple fans didn’t have to wait for the official release.
Either way, it sounds like the iPhone 6 and iPhone 6 Plus were big hits in China. According to Apple it saw two million pre-orders in the first six hours they were available and over 20 million total orders, making it Apple’s biggest Chinese launch ever. This is also the first time we’ve seen a coordinated iPhone launch across all three major national carriers, including the massive state-owned China Mobile.
Clearly there’s a market for Apple devices in China, though we’re curious whether the company will see the same record sales with its new iPad lineup as well.