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Apple Finally Chooses Interim Head of PR

by Todd Haselton | October 2, 2014October 2, 2014 3:15 pm PDT

The Apple Inc. logo hangs inside the newest Apple Store in New York City's Grand Central Station

Apple announced that its head of communications Katie Cotton was retiring last May. Since then, however, the company hasn’t named a new executive to take Cotton’s spot. There’s been a lot of speculation (and mostly rumors) about whom Apple planned to name Cotton’s successor, though until now we haven’t heard anything really definitive. Now Re/Code says it has the juicy details on who will fill the spot temporarily, and Apple has picked someone from inside the company for the task.

Re/Code said Thursday that Apple has tapped a member of its communications team, Steve Dowling, to fill Cotton’s shoes for now. The news outlet suggests that it could be permanent though Apple confirmed the move and other sources revealed that right now Dowling is merely in an interim role while Apple seeks a full-time replacement. Rumors once suggested that White House press secretary Jay Carney was on the shortlist for Apple’s head PR gig, but that never came to fruition.

Apple tightly controls its public relations department, which overlooks the media with a watchful eye as we learned in several reports from 9to5Mac recently. Will Dowling keep that same kind of mentality or ease up a bit? And if this is merely an interim role, how soon before Apple finds someone more permanent for the job?

Re/Code

Todd Haselton

Todd Haselton has been writing professionally since 2006 during his undergraduate days at Lehigh University. He started out as an intern with...

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