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Foursquare Finally Brings Back Mayors in Swarm… With a Twist

by Jacob Kleinman | September 8, 2014September 8, 2014 9:00 pm PST


When Foursquare split itself into two separate apps earlier this year, reception to the redesigned flagship app and new check-in service Swarm was largely positive, but one big complaint from die-hard fans was the company’s decision to get rid of mayorships. Now, Foursquare mayors are back with a twist and a new name as part of an update for the Swarm app on Android and iOS.

The new feature, which Foursquare is calling a leaderboard, lets you compete against your friends and contacts. But unlike mayorships, which let you compete for dominance of a specific business, the leaderboard has you sparring over broader genres like coffee shops, restaurants and movie theaters. Whoever checks-in the most for each type of business also gets a gold sticker, which then shows up in all your check-ins.

swarm leaderboards

Leaderboards are a clever way to bring back mayorships for a broader audience, and Foursquare notes that the goal is to cater to people who don’t live in the same area or go to the same places as their friends. On the other hand, it’s still not the same as being mayor of your local coffee shop, and we have a feeling longtime Foursquare fans still won’t be satisfied.

The Swarm update is available now for iPhone and Android, though there’s no word on when Windows Phone owners will be able to compete as well.


Jacob Kleinman

Jacob Kleinman has been working as a journalist online and in print since he arrived at Wesleyan University in 2007. After graduating, he took a...