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Apple and IBM Announce Major Enterprise Partnership

by Todd Haselton | July 15, 2014July 15, 2014 2:00 pm PST

The Apple Inc. logo hangs inside the newest Apple Store in New York City's Grand Central Station

Apple and IBM announced a new partnership on CNBC this afternoon in which IBM will work with Apple to sell iOS devices to enterprise clients around the world. The two firms will also develop and sell new “made for business” applications, which will have a focus on data analytics and security features, that will launch this fall.

Apple said that it will work with IBM on “more than 100 industry-specific enterprise solutions including native apps, developed exclusively from the ground up, for iPhone and iPad.” The company will use IBM’s new cloud services that are being built specifically to work with iOS devices and will allow for remote management from IT departments, which sounds like fresh competition for what remains of BlackBerry’s enterprise business. Apple will also offer new AppleCare services for enterprise users and will allow IBM to supply and activate devices directly with enterprise partners.

“iPhone and iPad are the best mobile devices in the world and have transformed the way people work with over 98 percent of the Fortune 500 and over 92 percent of the Global 500 using iOS devices in their business today,” Apple CEO Tim Cook said. “For the first time ever we’re putting IBM’s renowned big data analytics at iOS users’ fingertips, which opens up a large market opportunity for Apple. This is a radical step for enterprise and something that only Apple and IBM can deliver.”

Shares of Apple are trading up 1.35 percent, or $1.13, after hours on the news. Shares of IBM are trading up about 2 percent, or $1.37 per share. Shares of BlackBerry are down about 4 percent.

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Todd Haselton

Todd Haselton has been writing professionally since 2006 during his undergraduate days at Lehigh University. He started out as an intern with...