Amazon and Twitter announced a partnership on Monday in which both firms are offering a unique way to shop through Twitter – though whether or not consumers actually use it is another question entirely. If someone you know tweets something you like on Twitter that involves a link to an Amazon product, you can easily add it to your shopping cart without ever visiting the online retailer.
That’s where the #AmazonCart hastag comes into play. Your buddy might tweet a link to a new video game, for example, and if you like what he’s posting, you can reply to his tweet with “#AmazonCart” to automatically add the product to your Amazon shopping cart.
Amazon will then respond through its @MyAmazon account confirming that you’ve added the item to your shopping cart. Later, whether it’s from your mobile device or on a computer, you can then proceed through the checkout process. How long until this supports One-Click ordering?
You’ll need to link up your Twitter and Amazon accounts first, but you can do that rather quickly in the social settings” section of Amazon. Check out the quick video above for an example on how it works.