Ashton Kutcher and Lenovo Teaming Up For A New Line of Smartphones

by Jacob Kleinman | February 28, 2014

kutcher lenovo

When Lenovo first tapped Ashton Kutcher as a “tech engineer” to help design its new Yoga tablets last year, we assumed it was just another publicity stunt. Apparently we were wrong. The actor, who portrayed Steve Jobs in a recent role, will reportedly play an active part in developing a new line of special edition smartphones for Lenovo, the company told Re/code.

Unlike BlackBerry’s questionable partnership with Alicia Keys, Kutcher may actually be more than just a pretty face. Before becoming a model and eventually an actor, he studied biochemical engineering at the University of Iowa – before dropping out. Kutcher’s also invested in a number of popular startups including Uber and Foursquare through his venture capitalist group A-Grade Investments.

“I know on one level, it sounds corny, but it is real,” Lenovo Chief Marketing Officer David Roman told Re/code. “He not only sees himself as an engineer, but he is an engineer. If he sees a problem, he wants to solve it.”

The company doesn’t offer any details on the phone itself, suggesting it’s still in very early development. It’s also unclear if the device will be a Lenovo branded product or launch under Motorola. The official release is slated for sometime this year, so hopefully we’ll learn more soon.

Recode


Jacob Kleinman

Jacob Kleinman has been working as a journalist online and in print since he arrived at Wesleyan University in 2007. After graduating, he took a...