Sprint is jumping into the cloud storage and backup game today. The company announced a new service on Monday as part of a deal with Pogoplug, offering its subscribers 5GB of free storage and the option to upgrade to unlimited space for $4.99 per month.
To get started, just head to the App Store or Google Play and download Pogoplug for your iOS or Android device. Sprint says the service is far better than alternatives offered by AT&T and Verizon, which both enforce storage caps on their cloud service, though the carrier will also face competition from existing services such as Google Drive, Dropbox, Box and others.
Still, Sprint is late to the game, and it seems unlikely that today’s news will draw many customers away from rival carriers or even competing services. However, it may be enough to keep some subscribers from jumping ship while introducing its less tech-savvy customers to the world of cloud storage, and it could help drum up new customers for Pogoplug, which offers a compelling at-home cloud storage solution, too.