We’re already finding out that this year’s CES is going to be quite the eclectic show. In the thick of today’s uncountable press conferences, Sony has announced several new cameras that will no doubt have smartphone owners thinking twice about skipping out on a dedicated shooter. Up first is Sony’s versatile new Cyber-shot W830, which is about as compact as they come. For $120, this is the kind of deal you just really can’t ignore.
Sony is marketing its new W830 as a “value” camera—and it’s easy to see why. Not only does it offer a small price in a tiny body, but it sports a 20-megapixel CCD sensor, 8x Carl Zeiss optical zoom, f3.3-6.3, BIONZ processor, 2.7-inch LCD, and a ton of creative features that are common in today’s camera (and smartphone) market. Coupled with Optical SteadyShot technology—you know, to minimize camera shake in photos and video—and you have a pretty solid option to include with your smartphone—no matter if it’s an iPhone 5s or Lumia 1020.
As noted, the camera sports a number of Picture Effects, including Pop Color, Partial Color, Toy Camera and more. Additionally, there’s also a built-in 360 Sweet Panorama mode, which is capable of seamlessly stitching together multiple exposures. The W830 will come in black, silver or pink, and be available in February for just $120 (online and at Sony retail stores). If you need something for backpacking across Europe, or just want something extra for your next vacation, Sony’s new Cyber-shot is definitely something to consider.