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Netflix is the Perfect Workout Buddy According to a New Study

by Sean P. Aune | December 30, 2013December 30, 2013 11:00 pm PDT

Have you made a New Year’s resolution to lose weight? Than you may want to make sure your Netflix subscription is paid up to stay motivated.

In a recent survey conducted by Netflix of 1,000 Internet users, the streaming media company found that more than 50 percent of respondents were willing to exercise while binge watching TV instead of just sitting on the couch. Add in the ability to watch the shows commercial free, such as Netflix offers, and it was an even more ideal solution.

The study found that 45 percent of those surveyed agreed that would be motivated to keep working out if they could watch their favorite TV shows while doing it. As to what type of shows they would like to watch, 36 percent said hey would prefer a sitcom, 27 percent ent for drama, 24 percent for sci-fi/fantasy and 20 percent said reality programs.

Netflix has teamed up with bestselling fitness author Harley Pasternak to remind people how incorporating Netflix into their weight loss plan can actually help. “I call it the Netflix fitness effect,” said Pasternak. “My clients have been working out with Netflix for years. It makes cardio feel easier and less boring. Whether you’re watching at home doing resistance exercises or taking your tablet or phone to the gym, Netflix gives people an extra reason to sweat.” He went on to add, “Not only does it make your workouts easier, but you end up looking forward to them more,” Pasternak said. “If you can only watch ‘Breaking Bad’ when you’re on the treadmill, you’re going to find yourself wishing there were more hours in the day to workout.”

Speaking from personal experience, I can agree this does work. I did it with DVD sets for a long time and found I got to, “Well, I bet I can work out through one more episode of Batman: The Animated Series,” and found after a few months that my workout sessions had grown from one episode to three. Choosing a show you love to watch while working out will definitely get you to work out more.

Anyone want to make a bet on when we’ll see a treadmill come with Netflix pre-installed?

Netflix also released a handy infographic to inform you how many calories you could burn depending on the exercise you chose to do and what you opted to watch. (Click the image for a larger view)

Netflix workout infographic

Netflix Finds More Than Half of Americans Willing To Trade Their Couches For Treadmills When Binge Watching In 2014

Los Gatos, Calif. – December 30, 2013 / PRNewswire / — Binge watching may be the new normal, but in 2014 a surprising number of people are willing to get off the couch for all that TV viewing. According to a recent survey among 1,000 US Internet users conducted by Netflix, Inc. (Nasdaq: NFLX), more than 50% of respondents were willing to exercise while binge watching instead of slouching on the couch.

In the same survey, nearly half (45%) of respondents agreed they would be more motivated to exercise if they had access to their favorite TV shows on-demand and commercial free while working out. Sitcoms come out on top as the favorite genre to watch while working up a sweat, with more than one in three (36%) choosing humor over serialized dramas (27%), Sci-Fi/fantasy (24%) or reality shows (20%).

That makes sense, as multiple studies show that watching entertainment, like Netflix, while working out makes people more likely to exercise for longer periods of time and stick with their fitness regimen.

Harley Pasternak, celebrity fitness expert and New York Times bestselling author, is working with Netflix to remind people how incorporating entertainment into your workout can jump start your New Year’s resolution.

“I call it the Netflix fitness effect,” said Pasternak. “My clients have been working out with Netflix for years. It makes cardio feel easier and less boring. Whether you’re watching at home doing resistance exercises or taking your tablet or phone to the gym, Netflix gives people an extra reason to sweat.”

Pasternak, whose superstar client roster includes Lady Gaga, Katy Perry, Kanye West, Megan Fox and many others, recommends his clients find a show they love and make a pact to only watch it while working out. “Not only does it make your workouts easier, but you end up looking forward to them more,” Pasternak said. “If you can only watch ‘Breaking Bad’ when you’re on the treadmill, you’re going to find yourself wishing there were more hours in the day to workout.”

About Netflix, Inc.
Netflix is the world’s leading Internet television network with over 40 million members in more than 40 countries enjoying more than one billion hours of TV shows and movies per month, including original series. For one low monthly price, Netflix members can watch as much as they want, anytime, anywhere, on nearly any Internet-connected screen. Members can play, pause and resume watching, all without commercials or commitments.

About Harley Pasternak
Harley Pasternak, MSc, is the New York Times bestselling author of The 5-Factor Diet and The Body Reset Diet. He was also a cohost on ABC’s The Revolution. He holds a masters of science in exercise physiology and nutritional sciences from the University of Toronto and University of Western Ontario.

SURVEY METHODOLOGY
This survey was conducted using Google Consumer Surveys between December 21 and 23, 2013 among 1,000 randomly sampled internet users in the United States across the Google Consumer Surveys publisher network. Figures for age, sex, and region were weighted where necessary to bring them into line with their actual proportions in the US population. The average margin of error is +/- 3%.


Sean P. Aune

Sean P. Aune has been a professional technology blogger since July 2007, but his love of tech dates back to at least 1976 when his parents bought...

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